DMPG optimises data for travel businesses enabling detailed insight into package/trip performance and optional extras thus driving conversion.
Here are just a few examples of the types of engagements we have with our travel clients:
Providing clean and efficient methods of querying data in order to understand top performing trips, by destination, travel dates, margin contribution, marketing channel, merchandising location and more.
Providing robust tracking modules ensuring that data collection across different customer interaction/booking points is consistent.
Providing conversion rate testing for each key drop-off point en-route to booking as well as follow up engagements to encourage repeat bookings.
Automated provision of booking data and analysis across the organisation to enable data-driven decision making.
Contact us to find out more about our Travel industry experience