Boden gain +7% in online revenue by creating an innovative way to maximise Adobe Analytics data Results +7% increase in online revenue per year Eight-figure return, [...]
Results Over 50% saving vs. Taggstar 100% product coverage vs. 85% with Taggstar Integration with personalisation programe Direct control over onsite experience & analysis Three week implementation [...]
Unlock 2.5% - 4% global revenue growth. Making things easy online has never been more important. With 2019’s shelf-scanners now scroll-hover-clicking and digital spend still 32% above [...]
In the last year I have learned that there is one thing you can rely on ‘Down Under’ and that’s good humoured Aussie optimism, resilience, and a [...]
DMPG is pleased to announce a monthly roundtable to discuss all things CDP's. We aim to have a topic for discussion each month and provide an open [...]
In this article Steve Carrod has been invited to provide guest commentary to help businesses understand what some of the key considerations will be in 2021 regarding optimal [...]
A key benefit for users that run both Adobe Analytics and Campaign products is the Experience Cloud ‘Trigger’ functionality. It allows users to take advantage of the [...]
With shopping habits evolving years ahead of expectations and online sales surging by 129%, optimising digital operations is more crucial than ever. In fact, some estimates predict 2020 [...]
While every business has data, not many are actively using to develop better relationships and trust with customers. We’ve taken a look at some simple and more challenging [...]
Delivering customer expectations and ensuring future survival has never been more critical. Better use of data and analytics is crucial. Every business is going to require smart analytical [...]