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>>, CRO & Personalisation, Adobe, Adobe Analytics, Adobe Target>Module : Adobe Target – Reporting on Tests and Test Success Analysis

Module : Adobe Target – Reporting on Tests and Test Success Analysis

Estimated: £750.00

How to integrate Adobe Target and Adobe Analytics and how to report on test success within both Target and Analytics

Recommended Training Time = 1h 30m

Without the measurement of the outcome of a test, the test is worthless! This module will look at the different methods of reporting on the outcome of a test, in Target itself and in Adobe Analytics, it will cover how the reporting link works between Target and Analytics and will discuss what preconfiguration might be required in Analytics to provide a suitable success metric for a particular test.

Outcomes:

  • How to report on the performance & outcome of tests Adobe Target and Adobe Analytics
  • How to integrate Adobe Target and Adobe Analytics
  • What a successful test means to your testing programme and future planned tests

Recommended Training Time = 1h 30m